Born: 1970

Employed at Zinzino since: 2012

Dag Bergheim Pettersen has a Master of Business Administration from Oslo University and has held management positions at Elgiganten, Alcatel and as senior vice president at Telia Sonera’s subsidiary NetCom. Dag has extensive experience in strategic leadership in growing companies and has been employed as CEO of Zinzino since 2012.

Number of shares: 1,250,158 Class B shares
Number of warrants: 110,000

Born: 1977

Employed at Zinzino since: 2019

Gabriele Helmer holds a Master’s in Business Administration and International Marketing. Since 2001 she has worked in various marketing positions at international companies such as Lufthansa, Beiersdorf, General Mills and Specsavers. Gabriele also has experience in the advertising industry and has previously been a board member of Zinzino. Employed at Zinzino since 2019.

Number of shares: 40,037 Class B shares
Number of warrants: 20,000

Born: 1977

Employed at Zinzino since: 2009

Fredrik Nielsen holds a Master of Business Administration and has broad experience in senior positions in the field of finance. Employed at Zinzino since 2009, before that he was Chief Financial Officer at Gymnasium Sportcenter AB.

Number of shares: 61,500 Class B shares
Number of warrants: 0

Born: 1982

Employed at Zinzino since: 2012

Greta Billing holds a BA in humanities and has many years’ experience in project management, business development and investor relations within international companies. Greta has previously worked in the traveland services sector as well as banking and finance. She has been employed at Zinzino since 2012 and has held roles in project management, banking and compliance as well as investor relations.

Number of shares: 3,140 B shares
Number of warrants: 2,500

Born: 1980

Employed at Zinzino since: 2018

Henrik Hammargren holds a BA in Business Administration and Management and since 2006 has worked as a controller in senior positions at a number of companies, including Autoliv, Elanders and Resia. Employed at Zinzino since November 2018.

Number of shares: 41,830 Class B shares
Number of warrants: 10,000

Born: 1968

Employed at Zinzino since: 2012

Jakob Spijker has a background in logistics in both his home country, the Netherlands, as well as in Sweden. He has been employed at Zinzino since 2012. Jakob’s role as COO also includes business development and global logistics responsibilities.

Number of shares: 14,410 Class B shares
Number of warrants: 30,000

Born: 1976

Employed at Zinzino since: 2018

Daniel Vennerstrand holds a Master’s in Computer Engineering and has worked with systems development and management of software development in product companies since 2001. Daniel comes most recently from Intermail where he worked as development manager. Employed at Zinzino since April 2018.

Number of shares: 30,000 Class B shares
Number of warrants: 10,000

Born: 1973

Employed at Zinzino since: 2012

Katriin has many years of experience in customer service and more than 10 years of experience in the direct sales industry. She joined Zinzino 2012 as a support employee and then advanced to both Director Support and Leader Council Support. Most recently, she has worked as head of Partner Support before she was promoted to Head of Support.

Number of shares: 0
Number of warrants: 10,000

Born: 1972

Employed at Zinzino since: 2022

Dr Colin Robertson has a BSc, MSc and PhD in sports science, exercise and nutrition, and exercise physiology and is also a registered nutritionist. He has studied at the University of Oxford, Liverpool John Moores University, Liverpool University, the University of Chester and the University of Glamorgan. Colin has spent the last 30 years working in high performance sport, as a clinical exercise physiologist and as a research coordinator for both national and international health strategies. He has been widely published and has presented at leading global scientific and medical conferences, as well as giving a TED Talk. Colin started at Zinzino in 2020 as a Scientific Research Specialist and assumed the role of Chief Product Officer in 2022.

Number of shares: 0
Number of warrants: 5,000

Born: 1975

Employed at Zinzino since: 2021

Linda Johnsson has a Bachelor’s degree (BA) in Human Resources with many years of experience in strategic work, business development, leadership, HR, and sustainability in various management positions. Linda has worked in both Swedish and international companies such as Lionbrige, Entrematic (ASSA ABLOY Entrance Systems) Latour Investment AB and most recently as Group HR Manager of Ligula Hospitality Group. Employed at Zinzino since June 2021.

Number of shares: 3,600 Class B shares
Number of warrants: 10,000

Born: 1967

Hans Jacobsson holds a Master of Business Administration. In addition to his role as Board Chair of Zinzino, Hans also serves as Board Chair of the following Spotlight Stock Market and First North listed companies: Thinc Collective, Lohilo Foods, Tura Group and Gosol Energy Group. Previous professional experience includes CFO of Thinc Collective, CEO of Rootfruit Scandinavia AB, Finance and Logistics Director of General Mills Scandinavia AB, Partner in CR&T Ventures (venture capital company in the Bure sphere) and Investment Manager in Investment AB Bure. He has extensive experience in mergers and acquisitions, IPOs and structural transactions. In addition he has comprehensive competence in food and consumer products. Hans Jacobsson has been a member of the Board of Directors since 2007 and has served as Chairman since 2009.

Number of shares: 181,397 Class B shares
Number of warrants: 55,000
Independency in relation to major shareholders: Yes
Independency in relation to the company and management: Yes

Born: 1972

Pierre Mårtensson has a Master of Business Administration from the Norwegian School of Management and has extensive and successful experience in growing companies internationally. Through his company, The Scale Factory, Pierre is currently working to commercialise businesses into the Asian markets, in addition to his role as Venture Partner for the Venture Capital company Antler. Previously, Pierre has held senior positions in a number of global companies such as Managing Director in China for the direct sales company Oriflame, EVP Asia for the cosmetics company, Pixi Beauty, SVP & Head of Expansion for the advertising technology company Tapad as well as Managing Director Singapore and South Africa for Lux International. Pierre Mårtensson has been a member of the company’s Board of Directors since 2015.

Number of shares: 25,000 Class B shares
Number of warrants: 15,000
Independency in relation to major shareholders: Yes
Independency in relation to the company and management: Yes

Born: 1972

Ingela Nordenhav has an engineering degree from Chalmers University of Technology and has a long career at Volvo behind her. She was, among other things, Global Marketing Manager at Volvo Trucks where she led the company’s transformation journey in image and digitalisation. She has previous experience in product development, quality, sales and aftermarket and has lived and worked abroad in the Netherlands and the US. Ingela has extensive experience in strategic company management and global work. She currently runs a consultancy firm and holds board positions as Chair and member in both listed and private companies. Ingela Nordenhav has been a member of the company’s Board of Directors since 2019.

Number of shares: 2,000 Class B shares
Number of warrants: 15,000
Independency in relation to major shareholders: Yes
Independency in relation to the company and management: Yes

Born: 1964

Staffan Hillberg studied electrotechnology at Chalmers and has an MBA from INSEAD. Staffan is CEO of Wood & Hill Investment AB. He has extensive experience from international operational positions and the financial sector. Former CEO of Heliospectra AB and Yield AB, former Managing Partner of MVI, partner in CR Ventures AB (a risk capital company in the Bure-sphere), CEO of AppGate AB, CEO of Bonnier Online, chief of Bonnier Medialab, product chief for Apple Computer Inc. in France and the United States. Staffan Hillberg has been a member of the company’s Board of Directors since 2007.

Number of shares: 87,912 Class B shares
Number of warrants: 35,000
Independency in relation to major shareholders: Yes
Independency in relation to the company and management: Yes

Fredrik Skarnaes Hansen has a Master of Business and is a certified PRINCE2 Project Manager from Metier Academy. He has worked in sales and sales management for over 25 years in IT, telecommunications and food. Fredrik joined Faun Pharma in 2018 and has been responsible for leading and developing Faun’s customer portfolio, becoming MD in 2024.

Number of shares: 0
Number of warrants: 0

Born: 1972

Stefan Mühl started at Zinzino in April 2022 in connection with the acquisition of Enhanzz, where he was acting as COO. Stefan has now taken on the role of Business Development Manager to integrate partners from Enhanzz as well as the HANZZ+HEIDII brand into Zinzino’s business model and systems. Stefan looks back on 20 years of experience working in large international companies, where his focus for the last 10 years has been the interdisciplinary cooperation between sales and business.

Number of shares: 0
Number of warrants: 30,000

Thomas Ekberg joined Zinzino at the end of 2024. Thomas has 25 years of experience in opening new markets and leading large teams in the beauty and health sectors, primarily in the APAC region. As former EVP, Thomas played a key role in market expansion, strengthening brand presence, optimising supply chain operations and driving significant business growth. Thomas’ people-focused leadership style will be a great asset to Zinzino’s continued success in the APAC market.

Number of shares: 0
Number of warrants: 150,000

Born: 1970

Sammy El Ghoul brings over 30 years of experience in direct sales, network marketing, and executive leadership across various industries. Starting as a distributor for AMWAY, he has built a career with key roles in both national and international organizations, including serving as Chief Sales Officer for the Americas at PM-International. With a clear focus on business growth, strategic planning, and sales leadership, Sammy El Ghoul has driven successful expansions across the Americas, Europe, and Southeast Asia. Fluent in English, Spanish, and German, and proficient in French and Arabic, Sammy El Ghoul is also an international motivational and keynote speaker, and he excels at managing and mentoring multicultural teams to success.

Number of shares: 0
Number of warrants: 40,000

Born: 1970

Miguel A. Beas is originally from Spain with a solid background in law and has been part of the network marketing industry for almost 30 years. Throughout his career, he has mainly managed sales from leadership roles where he is driven by a passion to inspire change through personalised dietary supplements, based on the principle of evidence-based testing rather than guesswork. Thanks to Zinzino’s product range and welcoming community, he has found an outlet for both his vibrant energy and deep dedication. Miguel is also the author of three books and speaks four languages.

Number of shares: 52,000 B Class shares
Number of warrants: 10,000